| IEEE Access |
A Survey of Critical Success Factors in the Implementation of Reverse Logistics in Taiwan's Optoelectronic Industry |
第一作者 |
2020/10 |
| アジアデザイン文化学会論文集 |
台灣蓪草傳統工藝與生活文化 －以田野調查為中心－ Taiwan Pith Paper Plant Craft and Life Culture - focus on field study - |
第一作者 |
2020/10 |
| IEEE Access |
Applying Data Envelopment Analysis to Evaluate the Operation Performance of Taiwan's TFT-LCD Industry after Post-global Financial Crisis: A Longitudinal Study |
第一作者 |
2020/07 |
| Taiwan Strategists |
The Prospects of Cross-Strait Relations after Taiwan’s General Elections 2020 |
第一作者 |
2020/04 |
| Journal of Business & Industrial Marketing |
Power advantage: antecedents and consequences in supplier–retailer relationships |
第一作者 |
2019/05 |
| Journal of Business-to-Business Marketing |
Two-step Influence Tactics: Exploring How Coercive Power is Exercised in Channel Triads |
第一作者 |
2018/11 |
| EUROPEAN JOURNAL OF MARKETING |
Consumer responses to corporate cause-related marketing: A serial multiple mediator model of self-construal, empathy and moral identity |
第一作者 |
2018/10 |
| 中華管理評論國際學報 |
蔬食聯結環保與蔬食聯結健康對蔬食傾向影響之比較—訊息建構與個體差異的調節效果 |
第一作者 |
2018/08 |
| sustainability |
Does Consumer Empathy Influence Consumer Responses to Strategic Corporate Social Responsibility? The Dual Mediation of Moral Identity |
第二作者 |
2018/05 |
| PSYCHOLOGY |
Impact of Consumers’ Self-Construal, Empathy, and Moral Identity on Purchase Intention toward Cause-Related Marketing Goods: A Perspective of the Moderated Mediation Model |
第一作者 |
2018/02 |
健行科技大學企業管理系
